Robert Crane founded The Crane to work exclusively with mature investors and help them protect their financial assets.

Bob’s 35 years career has been devoted in the insurance industry, specially assisting retirees and pre-retirees with estate planning, asset preservation and proper financial planning. Bob adheres to the highest standards and qualifications prescribed by the National Association of Insurance and Financial Advisors (NAIFA). In addition to attaining the prestigious CLU, ChFC and CASL designation also he is Certified Financial Fiduciaries.

Ocala, FL  34471

500 E Fort King, ste A

As a financial professional who specializes in helping people make the transition

from work to retirement, he understands that you have questions about when and

how you can retire. Rather than trying to be all things for all people, he focuses his

practice on those who are preparing to retire and/or are retired. He can answer

your questions and present mathematically proven strategies to help you prepare

for a more comfortable retirement. A retirement in which you have peace of mind

about your finances. A retirement where you can sleep well at night since you

know that you have a secure financial future. Gene has received specialized

training in Social Security benefits, Federal employees' benefits, & the Public

Employees' retirement benefits systems for the states of AL, LA, MS, and TX. He

helps his clients coordinate Social Security with their other sources of income by

creating a retirement & income plan which seeks to maximize their income while it

also seeks to minimize their taxes. He is passionate about increasing the financial

literacy of the people he meets, whether they become clients or not.

As an Investment Advisor, he is held to a Fiduciary Standard of care which means

he must do what is in the best interest of his clients. Even before he became an

Investment Advisor, he held himself to this same Fiduciary Standard. Since he

began his career in April 1987, the philosophy he has lived by, in both his personal

life and his professional life, is the belief that if he focuses on helping people get

what they want out of life, he will get what he wants. It all starts with helping others

get what they want!

When asked what his goal is when he works with someone, Gene replies, “To help

individuals, families, retirees, and business owners achieve the retirement they

have envisioned through the use of proven financial strategies focused on a few

key major areas. We show clients how to protect against loss and taxation, while at

the same time increasing and safeguarding their hard-earned monies and assets.

We bring institutional investment expertise to the individual investor. We provide a

full range of investment management and advisory services to high net worth

individuals and institutions and we bring those same investment plans and

products to our individual clients. Our investment philosophy is based on the belief

that the patient, steady, disciplined, and lower-cost path will serve you better than a

lifetime of risk, volatility, chasing fads, and second-guessing."

Value Statement

We work with clients, their family, and businesses with independent personalized financial solutions that strive to meet their unique financial goals throughout all phases of their financial lives. We are committed to being there when changes occur by being able to tailor any ideas, suggestions, or alternatives to fit the client’s needs.

Wealth Management Approach

Our approach to wealth management starts with you. Every plan we put together is designed differently around the needs of the client. My practice does not follow a generic “one size fits all” portfolio model. We will work together to develop strategies and recommend personalized solutions designed to help you during the phases of your overall financial lifetime; create & grow your assets, protect & preserve those assets, distribute assets & transfer your wealth in the most tax-advantaged ways possible.

n Understanding Your Financial Objective —We begin by asking questions and more importantly listening to understand more about your financial objectives

n Developing Strategies — Next, we evaluate the financial and personal information you provide so we can match your objectives with sound strategies.

n Implementing Solutions — Using these strategies, we develop independent customized solutions tailored to your goals and objectives.

n Providing Timely, Ongoing Service — After implementing your plan it is our duty to keep you informed on a regular basis. Also pro-actively monitor if any changes are needed based on market conditions or change in financial objectives.

Qualifications

I have been managing money professionally for over 22 years and my strong entrepreneurial drive motivated me to be one of the early founders of North Shore Wealth Management Group. I hold the title of Managing Partner of the Massapequa, NY office for our broker dealer NBC Securities.

n Series 7 FINRA General Securities Representative

n Series 65 Uniform Investment Advisor Law Examination

n Series 63 Uniform Securities Agent State Law Exam

n New York State Life/Accident & Health Insurance License

n CDFA Certified Divorce Financial Analyst

I am licensed to do business and work with clientele in 25 states – AR, AZ, CA, CO, CT, FL, GA, HI, ID, IL, KS, MA, MD, MI, MN, MO, NC, NJ, NV, NY, OR, TX, UT, VA and WA.

Edward Wells

Managing Partner

North Shore Wealth Management Group – NBC Securities

Mir Faisal was born in India.  When he was 12 years old, he and his family moved to Fairfax Virginia.  After graduating from Herndon High School, he attended the University of Tennessee, earning a Bachelor’s Degree in Business Marketing.  He has been in the financial services industry for 35 years, and established his own company, A & A Financial Solutions in 2002.  His focus is serving retirees with safe retirement planning.  Mir serves numerous clients throughout Georgia, where he resided for many years. In 2017 Mir and his wife Beth moved to Stuart, Florida.   Since that time Mir has been able to successfully help clients throughout Florida as well as Georgia.  Mir has 2 children, Aaron age 25 and Alyssa, age 20.  

Cherese L. Spand has thrived in the financial
services industry for over 16 years.
She attended Mercy College in Dobbs Ferry NY.
Her corporate experience along with her
secular experience has moved her to educate
her clients in the areas of Insurance, Tax free
Retirement Planning and Asset Protection.
Cherese’s unique skill set and determination
has set her apart in the Financial Services
arena. Her focus is educating women and

small business owners on the
importance of having a solid financial blueprint. That will prepare them to be Savvy, Healthy & Empowered. 
Cherese is a member of Rotary International.
She sits on the Executive Board for Monroe
County Women’s Commission, And the
Diversity Council for the LKN Chamber of
Commerce. She won Twilight Rotary
Distinguished Rotarian of the year for 2018-2019

Cherese L. Spand has thrived in the financial
services industry for over 16 years.
She attended Mercy College in Dobbs Ferry NY.
Her corporate experience along with her
secular experience has moved her to educate
her clients in the areas of Insurance, Tax free
Retirement Planning and Asset Protection.
Cherese’s unique skill set and determination
has set her apart in the Financial Services
arena. Her focus is educating women and

small business owners on the
importance of having a solid financial blueprint. That will prepare them to be Savvy, Healthy & Empowered. 
Cherese is a member of Rotary International.
She sits on the Executive Board for Monroe
County Women’s Commission, And the
Diversity Council for the LKN Chamber of
Commerce. She won Twilight Rotary
Distinguished Rotarian of the year for 2018-2019

Cherese L. Spand has thrived in the financial
services industry for over 16 years.
She attended Mercy College in Dobbs Ferry NY.
Her corporate experience along with her
secular experience has moved her to educate
her clients in the areas of Insurance, Tax free
Retirement Planning and Asset Protection.
Cherese’s unique skill set and determination
has set her apart in the Financial Services
arena. Her focus is educating women and

small business owners on the
importance of having a solid financial blueprint. That will prepare them to be Savvy, Healthy & Empowered. 
Cherese is a member of Rotary International.
She sits on the Executive Board for Monroe
County Women’s Commission, And the
Diversity Council for the LKN Chamber of
Commerce. She won Twilight Rotary
Distinguished Rotarian of the year for 2018-2019

Cherese L. Spand has thrived in the financial
services industry for over 16 years.
She attended Mercy College in Dobbs Ferry NY.
Her corporate experience along with her
secular experience has moved her to educate
her clients in the areas of Insurance, Tax free
Retirement Planning and Asset Protection.
Cherese’s unique skill set and determination
has set her apart in the Financial Services
arena. Her focus is educating women and

small business owners on the
importance of having a solid financial blueprint. That will prepare them to be Savvy, Healthy & Empowered. 
Cherese is a member of Rotary International.
She sits on the Executive Board for Monroe
County Women’s Commission, And the
Diversity Council for the LKN Chamber of
Commerce. She won Twilight Rotary
Distinguished Rotarian of the year for 2018-2019

Cherese L. Spand has thrived in the financial
services industry for over 16 years.
She attended Mercy College in Dobbs Ferry NY.
Her corporate experience along with her
secular experience has moved her to educate
her clients in the areas of Insurance, Tax free
Retirement Planning and Asset Protection.
Cherese’s unique skill set and determination
has set her apart in the Financial Services
arena. Her focus is educating women and

small business owners on the
importance of having a solid financial blueprint. That will prepare them to be Savvy, Healthy & Empowered. 
Cherese is a member of Rotary International.
She sits on the Executive Board for Monroe
County Women’s Commission, And the
Diversity Council for the LKN Chamber of
Commerce. She won Twilight Rotary
Distinguished Rotarian of the year for 2018-2019

My primary goal as a Financial Planner – Certified Financial Fiduciary is always to place my client’s best interest first. I will always exhibit a conduct that will exemplify Loyalty, Good Faith and Good Care to you and your assets. You will encounter the utmost professionalism from our interactions. During these interactions, I will seek to better understand your financial goals and needs. Together, after conducting a thorough analysis, I will enable you to better understand what you own or will own. If thereafter, recommendations for change are needed, I will always employ full disclosure of all terms and fees. I utilize a holistic approach that considers all aspects and factors that affect your circumstances. Recommendations will include pros as well as cons! Confidentially of our conversations and your records are received by me with the highest regards to your privacy.  Finally, after proceeding in this strategic direction, you will be capable of better assessing your future risks in a transparent pathway outlined to you. Strategies will typically include a combination of Investments and Insurance. Concepts utilized will involve Retirement Planning, Risk Management, Estate Planning. Most importantly, I will be a sounding board for all your financial concerns moving forward.

I have 37 years of experience in the Financial Services Industry. Aside from being a Certified Financial Fiduciary,  I hold the designations of Financial Planner, Chartered Retirement Planning Counselor [CRPC(r)], My licenses include being a General Securities Registered Principal, General Securities Sales Supervisor,  Registered Options Principal and Investment Advisor. I am also a FINRA Arbitrator and Mediator spanning 26 years.

Currently licensed to sell insurance in: NY, NJ. CT. Regarding security sales, I'm licensed in: NY, NJ, CT. FL and PA and MD. If necessary, I can get registered in any of the 50 states.